day one protection

premium protection for new vehicles

Buying a new car should feel exciting — not stressful. Unfortunately, many dealerships sell “ceramic coatings” that promise years or lifetime protection, but in reality, these coatings are often low-grade or spray-on sealants that last only weeks.

At Apex Detailing Co, we do things differently. We provide true professional-grade ceramic and graphene coatings that deliver real, long-lasting protection and unmatched gloss.

why avoid dealership coating?

Low-quality products

Dealerships typically use consumer-grade or “entry-level” coatings.

Rushed application

Cars are coated quickly, often in under 30 minutes, with little to no proper preparation.

Lack of expertise

Dealership staff rarely have the specialized training and experience of professional detailers.

Poor preparation

Proper paint correction (essential for coatings to bond and last) is often skipped.

High markup

Dealership coatings are significantly overpriced for the limited protection provided.

Questionable warranties

Warranty terms are often vague, with loopholes that avoid covering real issues.

Close-up of a black car headlight with raindrops on the surface, and the word 'SAMURAI' written in white and red at the bottom.

Superior products

We use high-quality, professional-grade ceramic and graphene coatings.

Expert application

Applied with precision, after meticulous paint preparation.

Why choose apex?

Better durability

Years of hydrophobic, UV, and dirt protection, not just weeks.

Specialized expertise

Paint protection is our specialty, not a side service.


Our New Car Detailing service is designed to protect your investment from day one, giving your vehicle:

  • Long-lasting gloss and shine

  • Strong UV and oxidation defense

  • Hydrophobic properties to repel dirt and water

  • True durability you can count on

Close-up of a black off-road vehicle's front side, showing rugged tire and mirror, inside a garage with a ladder in the background.

start now. day one.

Don’t let your dealership upsell you on false promises. Get it done right the first time with Apex Detailing Co.

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